# What is a Boosted Product? Merchants can advertise on Agora through Sponsored products. There are two types of Sponsored products: [Verified](/merchants/guides/what-is-a-verified-product.md) and [Boosted](/merchants/guides/what-is-a-boosted-product.md). We call ads on Agora Boosted products. Boosting a product places the listing in high conversion locations on the website including on the '[most popular products](https://www.searchagora.com/popular-products)' page and on the first row of relevant searches with a "Sponsored" tag on them. Boosting products works through a dynamic bidding system, where merchants select up to three keywords per product and compete with other merchants to associate them with their products. The higher the bid the higher the product will be ranked in relevant search results. We charge the amount the merchant has bid automatically and will alert them once they've used the full amount. If you run into any issues, contact [Support](/support/premium-support.md). --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.searchagora.com/merchants/guides/what-is-a-boosted-product.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.