# How to upgrade my Subscription plan

When you create a merchant account, you are automatically part of Agora's free Subscription plan, called Basic. This tier will allow you to upload all your store's products, view analytics, and have up to three users. If you want to advertise your products and unlock more benefits, upgrade to a paid plan.

Here's how to upgrade to a paid plan:

1. Sign in to the [Merchant Dashboard](https://app.searchagora.com/).
2. Go to the [Subscription](https://app.searchagora.com/advertising) page. 
3. Click on the 'upgrade' button below your desired plan.
4. Enter your payment information when prompted, and click 'pay.'
5. A "success" alert will appear and your new plan is live. The plan will auto-renew on the same date of the following month.

If you run into any issues with upgrading to a Subscription plan, contact [Support](https://docs.searchagora.com/support/premium-support). 


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