> For the complete documentation index, see [llms.txt](https://docs.searchagora.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.searchagora.com/merchants/guides/tools-page-docs.md).

# Tools page docs

Merchants on a paid subscription tier can access AI-powered tools to optimize their Agora storefront and catch up on e-commerce trends. There are two tools:

1. **Agora AI**. Leveraging AI, we have built a library of knowledge for merchants to improve their conversion rates, get tips on keyword selection, and learn about running promotions and sales on Agora. Built as a chat, merchants get to interact with the AI to discover more information about their store on our platform.
2. **E-commerce news.** We use AI to search millions of websites to give you e-commerce industry articles the moment they are published. Merchants can also search by topics to get tailored information they are looking for.

If you have any questions, contact [support](/support/premium-support.md).