# Merchants Welcome to the merchants section of Agora Docs! In ancient Greece, merchants led commercial activity. As traders, they constantly sought out new products to sell and new customers to reach. Our mission with Agora is to provide you, the merchant, a new, affordable distribution channel that cuts through the noise and reaches customers looking for the products you sell. Our business model is simple. Unlike other platforms, we don't charge you a commission on sales. As a search engine, we bring you revenue by connecting customers directly with your products, which they can purchase through your store or Agora's cart. If you want to boost that revenue, you can subscribe to one of our [Advertising](https://merchant.searchagora.com/) plans to ensure your products show at the top of relevant search results. Here is everything you need to know about selling products on Agora --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://docs.searchagora.com/merchants.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.